Put your clothes on Dave!

The Conservatives’ new poster has been launched with the words “our new poster underlines our positive agenda on welfare reform”.

Sun worshippers let us lead you

The front cover of Labour’s election manifesto - launched this morning – features a bright sunshine. Given that Labour are in the ‘future business’, it’s a strange choice – because it was a common image before 1945, but not since.

Fire up the Hansom cab

"It seems odd for parties to look back into the relatively distant past, considering that they are in the business of providing better futures..."

In all the fuss about the new Labour poster featuring David Cameron as Gene Hunt one thing has been missed: this is not the first time that the party has turned to its supporters for poster designs. For that, you can go back to the distinctly pre-internet 1908, when the National Executive Committee decided to put an ad in Fabian News soliciting ideas. It’s not clear what ideas this produced, but Labour’s 1910 campaign went on to feature the iconic designs by the Royal Academician Gerald Spencer Pryse, ‘Workless’, ‘Landless’, and ‘Forward! The Day Is Breaking!’ The Conservative party agents journal of 1910 similarly asked if agents had any ideas for posters, and to send them in.